The best way to define a trademark in a simple way is to define it as a word, name or a symbol that is implemented in the trade of goods, products, and services as an indicator of the origin of a brand. That symbol, word or name is also used to differentiate one company’s brand from another. A trademark is specific and unique to a company. It is used to identify specific services and a particular business. If you decide to register your trademark, you will get legal protection for it. As the owner of a trademark, you will receive legal rights to stop other companies from using a mark similar to yours. However, trademark does not allow you to prevent competing companies from producing or selling the same products or services as yours under a completely different trademark. In order to properly register a trademark in Miami, you will need help from Miami trademark attorneys. Read on to learn how can an attorney come to your aid and protect your intellectual property.
Registering a Trademark
Smart business owners register their trademarks with the help of trademark officials and specialized attorneys in a timely manner, in order to obtain a certified record of their rights to an individual mark. Once a trademark is registered, you will gain legal rights to prevent other companies from using it without your permission. By having a unique trademark, you will uphold your reputation and build your brand. A trademark serves not only to inform customers on your brand but also to inform potential infringers that your business intends to maintain its position on the market. If you properly register and protect your trademark, it will definitely become a valuable asset to your company.
Unlike patents, a trademark cannot be protected indefinitely. Usually, once registered, it is protected for a decade, but you can renew it as soon as your license expires. Your trademark can be renewed indefinitely. It is very important to mention that there are significant differences between a company’s name and a company’s trademark. The business, trade, or company name is the name with which a company identifies itself. That name is used to register your business as well as for taxation, financial reporting and similar. The name of your firm doesn’t hold any identifiers other than the name itself. The name of your company cannot be registered as a trademark unless it signifies particular goods or services, which it usually does not.
An eligible trademark must differentiate the types of products and services that it advertises and it must be unique. Unique means it cannot be confusing or similar to any other marks that identify same products or services. In order to make sure you aren’t infringing on other company’s rights, you must have an attorney by your side who will help you go through company name registers, business registries and similar. By having a trademark lawyer assisting you in the search, you will be at peace knowing you aren’t infringing on the rights of others.